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The importance of e-commerce is constantly increasing, especially in the B2B sector, where sales are rising by more than 15 percent annually. According to the German Engineering Federation (VDMA), web stores are the largest investment category in many companies. Digital purchasing options are also a matter of course for B2B buyers today. Make it easy for your customers to choose from your store or spare parts catalog. Thanks to seamlessly integrated online configurators, they can explore the product independently using guided selling.
Make your product portfolios accessible to a global audience thanks to web stores and platforms and increase your market coverage and sales in the long term!
By digitally and holistically supporting your sales workflows, you can process orders faster, reduce human errors and significantly improve your customers’ satisfaction.
Get in direct contact with your customers, increase interaction and gain a better understanding of individual customer needs in the ordering process.
Online platforms offer you the opportunity to expand your product range quickly and cost-effectively and to adapt flexibly to changing market requirements.
B2B stores offer your customers a convenient and efficient purchasing process. Product configurators enable highly complex products to be tailored to the individual requirements of your customers. Use this synergy to offer your customers a unique shopping experience and strengthen your competitiveness in the market.
By integrating visualization technologies such as 3D modelling and visual configuration using AR and VR, customers can customize and order their products in impressive detail – directly from your webshop. The integration of visual elements not only simplifies the understanding of technically complex product portfolios, but also creates confidence that the configured products meet real expectations.
Purely functional B2B webshops will have a hard time in the future as B2B buyers transfer their private shopping expectations to the business environment. A consistent B2B customer experience, digital B2B touchpoints, intuitive handling, and user-friendliness are not just empty buzzwords for us. Rather, they are central starting points for creating unique user experiences and sustainably increasing customer satisfaction.
Standardized interfaces are essential to ensure a smooth and efficient shopping experience. Only if your entire infrastructures interact seamlessly with each other will you achieve excellent performance and end-to-end customer journeys. For this reason, deep integration into your ERP, CRM, and PIM systems is crucial for us. It enables data to be exchanged seamlessly between different systems, order and payment processes to be automated, and a consistent user experience to be guaranteed.
When standardized e-commerce systems reach their limits, the adaptation effort increases dramatically, resulting in restrictions and unused functions. A development based on our customized B2B kit for the industry can be the solution. With 3PQ® COMMERCE you can reach maximum individuality and complete freedom in B2B e-commerce to achieve the greatest possible competitive advantages! Each of our webshops is customized, guarantees consistently high performance and contributes to the sustainable success of your company.
If you want to make your sales cycles more efficient and comprehensively optimize them digitally, get in touch with us, and together, we’ll figure out how to accelerate your B2B sales with our solutions.
